Welcome to Tone Concept

AS FEATURED IN BUSINESS INSIDER

Tone Concept was founded in 2020 by our founder Abigail Hall, but her expertise as a Branding Strategist and Creative Director began years before. As a previous model, Abigail would find her true calling whilst working on the sets of renowned Creative Directors. This sparked a passion to partake in her true calling — brand development, & creative direction.

Our founder is a firm believer that if you have a desire for a better life outcome, you are more than capable, should you lead with intention & accountability whilst remaining authentic to who you are. Her vision was to help entrepreneurs create impactful and authentic brands that were visually and internally capable of scaling. With that said, she set out to create a brand that would one day make a difference – Tone Concept.

At our core, Tone is driven by making an impact, remaining authentic, innovating unique concepts, and building genuine connections. We strive to support our clients in becoming the leaders of their industry by intentionally constructing a lasting, authentic, & impactful brand. It is very important to our team, to truly & thoroughly understand our client’s previous struggles and future goals before designing commences.

With great passion, we are able to bring a client’s vision to fruition through innovation, intentional design, & branding strategies. We have set the tone for brands’ appearances in various industries such as skincare, cosmetics, nutrition, jewelry, food, beverage, clothing, shoes, vitamins, therapy centers, law firms, alcohol, & haircare. Remaining authentic is a core value behind our business, which is why we choose to work with brands whose vision and mission align with our beliefs, that we would support regardless of our partnership. At Tone, we confidently support our clients in becoming the leaders of their industry. To do so, we curate brands using psychology to stimulate an emotional impact and lasting connection with their ideal audience.

We look forward to intentionally innovating for authentic & impactful brands internationally.